Fitness models are used to advertise and promote the latest in sports and fitness products. Fitness modeling targets athletic physiques. These models participate in commercials, print work and ad campaigns for products ranging from exercise videos and fitness wear catalogs to demonstrating sports equipment and promoting healthy cuisine. Athletically fit models are photographed or filmed playing sports or engaging in some type of physical activity. The idea is to look good and actually be proficient at the activity being captured. The requirement for fitness models is of course a well toned, muscular body. Fitness models are very much like bodybuilders but with less emphasis on the size of their muscles. There are no height requirements but the model must be height/weight proportionate, muscular and healthy. Flat stomachs and well developed abs are a must! All these physical factors will ultimately be decided by the client, contingent on what they are looking for.
Becoming a model of any kind can be a challenging process but fitness modeling is one of the more difficult areas to break into. Being a fitness model means you must stay in shape all year round or you will miss out on modeling opportunities. These models should work out regularly especially since their body is the main focus. Fitness models who participate in fitness/body building competitions usually wear bikini style outfits to display almost all of the their body. This makes it more demanding on the model’s part to get and stay fit. It is advised that the best way to break into this type of modeling is to start with fitness contests and conventions.
If you’re interested in this type of modeling, it is recommended that you consult a personal trainer to ensure that you are developing your body properly. Speak to a nutritionist about foods to help maintain your results in a healthy manner. Make sure you have a regular workout plan so you can always be ready for jobs. You never know when you might get that big break!